Shop Eat Surf Outdoor
Sorel Names Former Allbirds CEO Joe Vernachio President, Cory Long Exits
Executive Edition
Latest Posts
Web analysis Day 3: What to expect in the online future for e-commerce and branding
In part three of our series on e-commerce and branding online, we look toward the future. And the future is online sales growth. First, some perspective. U.S. online retail sales…
Executive Edition May 13, 2013Orange 21 changes name to Spy Inc.
Press Release: Â Orange 21 Announces Corporate Name Change to SPY Inc., Stock Symbol Change to "XSPY" So Calif. Eyewear Co. Punctuates Focus on Core Brand With Eponymous Return CARLSBAD,…
News May 13, 2013Core careers: Rick Petri's path from Hobie to Rip Curl USA
Take a survey and you'll likely find that many executives at surfwear brands started as teens selling board shorts in surf shops. I talked to a handful of executives to…
Executive Edition May 13, 2013Watermans partners with Future Fins
Press Release:  Futures Fins Enters Distribution Partnership with Watermans Applied Science  2/16/12 - Orange County, CA: –Watermans Applied Science, the most effective and functional sunscreen on the market,…
News May 13, 2013A few, small bright spots amid tough data from around the globe
Today, I've put together a global smorgasbord of data about retail sales, consumer sentiment and port cargo volumes to give you a snapshot of leading and trailing indicators about economies…
Executive Edition May 13, 2013Spy re-signs McGrath for five years
Press Release:  MCGRATH SIGNS-UP FOR FIVE-YEAR ENCORE WITH SPY®  CARLSBAD, Calif.—SPY Inc. (OTCBB:XSPY) today announced a renewed sponsorship deal with seven-time AMA Supercross Champion and Motorsports Hall of…
News May 13, 2013Looking back at 9/11 for some guidance to perform in 2009
I have been speaking with friends in the industry during the last quarter to try and make heads or tails of what is happening in the world of retail. How…
Executive Edition May 13, 2013Burch and Mell join Spy for Crosstown
Press Release:  CARLSBAD, Calif. — SPY Inc. (OTCBB:XSPY) today announced the addition of Ryan Burch and Jared Mell to its roster as multidimensional surf-sojourning brand ambassadors. The two join…
News May 13, 2013Active may close seven more stores; creditors complain about bidding procedures
Active Ride Shop said it is rejecting seven more of its leases, according to court documents filed last week.Some of the leases being rejected include several of Active's highest profile…
Executive Edition May 13, 2013

















