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Bern and 686 to unveil 20 year collaboration
Press Release: 686 and Bern Unlimited Release Limited Collaboration on Helmets for the 2012-2013 Season (Duxbury, MA) January 23, 2012 - Bern is proud to announce a one-time…
News May 13, 2013
Snow season 2009/2010 preview
This week, we check in with the snowboard industry to see how different companies and retailers are approaching the current season, responding to the economic climate, and preparing for the…
Executive Edition May 13, 2013
Matt Wilkinson joins etnies surf team
Press Release: LAKE FOREST, CA (January 26, 2012) – etnies is excited to welcome Matt “Wilko” Wilkinson to its surf team! Wilko charged his way into the top 30…
News May 13, 2013
Core Careers: Erik Joule, SVP Merchandising and Design at Levi Strauss
Last December, Erik Joule, who was the Senior Vice President of Merchandising and Design at Quiksilver, left to perform a similar job at Levi Strauss & Co. in San Francisco.…
Executive Edition May 13, 2013
Retailers praise new Lost look
We heard that retailers are excited about the new direction for Lost, so followed up with the brand at Agenda and asked some stores their opinion. Plus, lots of product…
News May 13, 2013
Looking back and ahead: Mikke Pierson
Mikke Pierson, co-owner of ZJ Boarding House in Santa Monica, Calif., discusses the trauma of laying off long-term employees, adjusting to the new reality of consumer spending, and how he…
Executive Edition May 13, 2013Orange 21 changes name to Spy Inc.
Press Release: Orange 21 Announces Corporate Name Change to SPY Inc., Stock Symbol Change to "XSPY" So Calif. Eyewear Co. Punctuates Focus on Core Brand With Eponymous Return CARLSBAD,…
News May 13, 2013
Salty Peaks owner: It's guerilla warfare
SALT LAKE CITY, UTAH I met with the owner of Salty Peaks when I was in Utah after hearing several brand executives discuss how important the store is in the…
Executive Edition May 13, 2013Watermans partners with Future Fins
Press Release: Futures Fins Enters Distribution Partnership with Watermans Applied Science 2/16/12 - Orange County, CA: –Watermans Applied Science, the most effective and functional sunscreen on the market,…
News May 13, 2013
