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The North Face’s Caroline Brown on Reaching Casual Consumers, Innovation, and Tariffs
Executive Edition
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Paul Naude: Dior x Vissla Collab “Good for the Surf Industry”
The wetsuit collaboration marks the first time Vissla has worked with a couture brand as the two look ahead to summer 2024 for a second release.
News May 17, 2023Kate Bosworth Drew Inspiration from North Shore for Roxy Collab
The "Blue Crush" actress and Roxy teamed for the first time on a summer collection of swimwear, tops, bottoms, and accessories.
News May 17, 2023
KAVU Founder Shares Lessons Learned After 30 Years in Business
If Barry Barr could take a time machine back to the year 1993 when he was starting the apparel brand KAVU, he wouldn’t focus all his attention on selling products. …
News May 17, 2023
Vans Gets Back to its Roots in Reinvention
President Kevin Bailey and Chief Product and Merchandising Officer Marissa Pardini on bolstering the brand’s heritage in action sports, new product, and brick-and-mortar tests.
Executive Edition May 16, 2023
Kayak and SUP Sales Take a Hit Post Pandemic
As kayak and SUP season rolls around, we thought it would be a good time to examine how those categories are faring at retail in a post-pandemic world. The bottom…
News May 16, 2023Huf Elevates Long-Time Employees After C-Suite Changes
COO Keith Murray talks about the new leadership structure, along with direct-to-consumer, wholesale, and keeping the brand on track with its streetwear-skateboarding roots.
News May 15, 2023
How Industry Brands and Retailers are Adapting to New Consumer Trends
As the sharing economy continues to be a hot topic among consumers, outdoor retailers and brands are finding success by adding rental and leasing options to their stores and websites.…
News May 15, 2023
