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GoPro Cuts 20% of Staff, Shifts from Wholesale to DTC
GoPro overhauls its distribution strategy as a result of the coronavirus crisis.
News April 16, 2020Report: PPP Expected to Run Out of Funds Today
Meanwhile, Republicans and Democrats are still negotiating on adding another $250 billion to the program.
News April 15, 2020FUEL TV to Offer Brands Free Commercial Slots
FUEL TV is amplifying and expanding the #UnitedActionSports campaign to support the action sports industry
News April 15, 2020Retail Sales Plunge in March, Clothing Stores Take Biggest Hit
Retail sales saw their biggest drop on record in March, and April is expected to be worse.
News April 15, 2020Dick’s Outlines Impact of Coronavirus, Including on E-Commerce
Large industry customer Dick’s Sporting Goods detailed what it is seeing from the Coronavirus crisis in a filing with the SEC today.
Executive Edition April 14, 2020Coronavirus Spurs Dire Outlook for Advertising and Media Companies, Plus Landlords Push back
Two Wall Street Journal articles today offer insights into what is happening with marketing spending and landlord pushback during the crisis.
News April 14, 2020How One Big Retailer is Handling the Inventory Dilemma
Everyone inside and outside the industry is facing the same problem: what to do with spring, summer, fall and holiday product and orders. Gap Inc. provided insights into their strategy…
Executive Edition April 13, 2020How One Company Landed PPP Funds
How industry PR firm Master Plan Communications successfully navigated the process and actually got money from the Paycheck Protection Program.
News April 10, 2020