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Volcom Furloughs Majority of Staff

Volcom Furloughs Majority of Staff

We are sad to report that the economic shock caused by the coronavirus caused Volcom to furlough 75% of its staff in the U.S. and nearly 100% of its staff…

News March 21, 2020
Brand Leaders Paint Grim Picture of Current Challenges

Brand Leaders Paint Grim Picture of Current Challenges

We talked to several industry CEOs this week to get an honest assessment of just how bad things are and where they think the situation is headed.

Executive Edition March 20, 2020
California Orders Residents to Stay Home

California Orders Residents to Stay Home

Tonight we are hearing of a few California-based companies in our space shutting down everything, including distribution centers.

News March 20, 2020
Brands Create Programs to Help Independent Retailers

Brands Create Programs to Help Independent Retailers

Several industry brands are coming up with innovative programs to help specialty retailers during this unprecedented time.

News March 19, 2020
Wanderlust Embraces Instagram Stories to Drive Sales During Crisis

Wanderlust Embraces Instagram Stories to Drive Sales During Crisis

We are inspired by how Wanderlust Land & Sea in New Jersey is using social media and humor to drive sales and build community during this challenging time.

News March 19, 2020
Update: Orange County Walks Back Strict Health Order

Update: Orange County Walks Back Strict Health Order

Orange County had to walk back a stringent new health order after it caused mass confusion in the business community. Stores and businesses are now not required to close.

News March 18, 2020
Boardriders Sells Xcel Wetsuits

Boardriders Sells Xcel Wetsuits

Details about the buyer and why Boardriders sold the well-regarded wetsuit brand.

News March 17, 2020
Tilly’s Develops New Product Strategies

Tilly’s Develops New Product Strategies

Tilly's executives detailed the evolving merchandising strategies on an earnings call last week. Plus, why Tilly's Q4 was disappointing.

Executive Edition March 17, 2020
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series