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Young Leaders to Watch in Surf, Outdoor, and Active Lifestyle

SESO’s curated list of 13 young leaders to watch in 2025 includes digital marketing mavens, talented creative directors, founders and CEOs, and retail general managers who demonstrate that the next...

Rhythm Leader on Tariff Pricing: “The Surf Industry Cannot Absorb Higher Prices”

Executive Edition

Vans a Hot Topic of VF Corp. Earnings Call As Turnaround Questioned

Executive Edition

Surf Industry Vets Make Retail Play in Hawaii and Florida

Executive Edition

Natural Selection, X Games and Snow League Are Leading an Action Sports Event Boom – Why Now?

Executive Edition

Latest Posts

Keen COO Talks Tariff Pricing, Zero China Exposure, and More

Keen Chief Operating Officer Hari Perumal explains why – and how – the brand will keep prices steady in 2025, and how the company was ahead of the curve when…

Executive Edition May 12, 2025

Opinion: Surf Shop Day Highlights Importance of Shops in Surf Culture

Celebrate surf culture and the independent shops that are the cornerstone of global surf communities on May 17.

News May 9, 2025

Wanted: Young Leaders to Watch Submissions

We are looking for team members who are 40 years old or younger and are making a positive business impact on their companies through strong leadership.

News May 9, 2025

Tariffs to Strain Yeti Inventory in 2025; Some New Products to Debut Outside of U.S., Others Delayed

Recent tariff increases to as high as 145% on products from China will put a strain on the company’s inventory this year, primarily in drinkware, but also in the coolers…

News May 8, 2025

REI CEO Addresses Co-op’s Challenges and Opportunities at Annual Meeting; Members Reject Board Picks

Tariffs, public lands threats, labor disputes, and ongoing financial challenges are just some of the issues Laughton addressed at Thursday’s annual members meeting. New Chief Merchandising Officer Kristin Shane also…

News May 8, 2025

$Saucony, Merrell Drive Revenue Growth at Wolverine Worldwide$