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Solo Stove Tweaks Snoop Dogg Campaign in Second Attempt to Drive Sales
Solo Stove launched another marketing campaign with rapper, entrepreneur, and recent Olympic correspondent Snoop Dogg, this time with tweaks to drive more conversions to build on the viral brand awareness…
News August 26, 2024
New Product Roundup: The Latest Releases
The outdoor industry loves its gear, and this week Peak Design, PAKA, and Yulex released some product news. Yulex LLC Materials science company Yulex LLC announced the launch of a…
Gear August 23, 2024
Kevin Bailey Exits VF; What He’s Learned Along the Way
Kevin Bailey had several high profile roles, including president of Vans and president of Asia Pacific for all of VF Corp. We asked him about his departure from VF, what…
Executive Edition August 22, 2024
Grassroots Outdoor Alliance Adds New Officers and Board Members
Grassroots Outdoor Alliance (GOA) elected a new roster of officers at the June Connect Show and brought on three new board members, according to a news release. The new officers…
News August 21, 2024
Owners of Hot-Selling Kulani Kinis Talk Swim Strategies
A wide range of retailers tell us Kulani Kinis is selling well. Founders Dani Atkins and Alex Babich reflect on the 10-year-old brand and why it just had its most…
News August 21, 2024
TravisMathew Continues to Expand; Parent Company Mulls TopGolf Spinoff
TravisMathew gains market share and will open 10 new stores this year.
News August 20, 2024
Arc’teryx Drives Strong Revenue Growth for Parent Company Amer Sports
Arc’teryx’s technical apparel continued to drive strong revenue growth at parent company Amer Sports in the second quarter ending June 30. The Helsinki, Finland-based company reported 16% year-over-year sales growth…
News August 20, 2024
Rip Curl’s Full-Year Revenue Results Released
How Rip Curl performed overall, and in the wholesale and DTC channels, for the full year ended July 31.
Executive Edition August 19, 2024
