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Sorel Names Former Allbirds CEO Joe Vernachio President, Cory Long Exits
Executive Edition
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Operation Surf Santa Cruz to provide a week of lessons to wounded veterans
Amazing Surf Adventures is excited to announce Operation Surf Santa Cruz, April 21st through April 27th at Cowell’s and Capitola Beach.
News April 16, 2015
Vans Global VP of Marketing on how Vans is globalizing the function
A key strategic priority for Vans is also a top priority for many other companies in this space: How to create and maintain a truly global brand. Fara Howard shares…
Executive Edition April 15, 2015
Bill Gage returns to Metal Mulisha
Famous Stars & Straps President Bill Gage is returning to the La Jolla Group to lead the Metal Mulisha brand as Global General Manager.
News April 15, 2015
Smith launches 50th anniversary Life Beyond Walls webisode series
At Smith, we are all about the journey. For 50 years, we've created innovative products and embarked on epic adventures, whether large or small, that amplified the thrill of human…
News April 15, 2015
ABG and ITOCHU announce strategic partnership for Airwalk in Japan
Authentic Brands Group, LLC (ABG), owner of a global portfolio of iconic fashion, sports, celebrity, and media brands and ITOCHUCorporation, one of Japan’s largest trading houses and an industry leader…
News April 15, 2015
Reef continues relationship with global ambassador Luke Davis
Reef, the global surf lifestyle leader, is proud to announce its support for global toe-to-head ambassador, Luke Davis for another three years.
News April 15, 2015
SES Special: Vans President Kevin Bailey
An update on Vans initiatives that other industry companies are also striving to achieve: globalization, distribution segmentation, company retail expansion, and product extensions via sub branding. Also, reaching $2 billion…
Executive Edition April 14, 2015
Surftech's Saber stand up paddleboard wins Outside Magazine's 2015 Gear of the Year Award
Surftech, the original board manufacturing company, is proud to announce that the Saber model stand up paddle board has just earned Outside Magazine’s Gear of the Year Award for Summer…
News April 14, 2015
