The World Surf League (WSL) announced a new partnership with Breitling, which will become the Official Timing Partner of the WSL Australia for the upcoming Bonsoy Gold Coast Pro at Snapper Rocks.
The new three-year deal will see the partnership through to at least 2028 and underscores Breitling’s commitment to high-performance sport and surf culture.
“In the 50th year of crowning World Champions, the Bonsoy Gold Coast Pro will return to Snapper Rocks, a perfect wave that demands precision and timing,” said WSL APAC President Andrew Stark. “Breitling’s heritage of performance, innovation, and authentic connection to surf and ocean culture make it a natural partner for the World Surf League. We’re proud to welcome Breitling as Official Timing Partner of the Bonsoy Gold Coast Pro and as an Official WSL Australia Partner.”
Breitling will activate at Snapper Rocks throughout the Bonsoy Gold Coast Pro, as well as enjoying broadcast integrations during the event window.
“Surfing reflects precision, performance, and excellence — values deeply rooted in Breitling’s DNA — while also embodying a sense of freedom and ease that defines our relaxed approach to luxury,” said Lars Summers. “With its unique cultural significance in Australia and New Zealand, surfing speaks to a lifestyle shaped by authenticity, confidence, and a connection to the elements. Through our World Surf League partnership and ambassadors, these values come to life beyond watchmaking, expressed through the athletes and moments defining modern surf culture.”
The 2026 Bonsoy Gold Coast Pro will run at Snapper Rocks from May 1 – 11, 2026.
For more information, visit WorldSurfLeague.com
BREITLING
Founded in 1884, Breitling is a leading Swiss watchmaker. The innovative company invented the modern chronograph and pioneered the navigational tool watch. Today, it is still breaking new ground as a casual, approachable, and sustainable luxury brand with more than 280 industrial loft-inspired retail locations around the world. Breitling’s collections centre around air, land, and sea pursuits, all captured in the brand’s unmistakable modern-retro style. The exceptional quality of every watch movement is confirmed by its status as a COSC-certified chronometer, and the brand remains one of only a handful of independent watchmakers to produce its own manufacture calibres. Today, Breitling is on a mission to do better by creating beautiful products and experiences with better materials, better manufacturing, better packaging, and end-to-end traceability. Combining classic watchmaking with the latest and most sustainable innovations, Breitling is both a company with history and one that is ahead of its time.
About the WSL
The World Surf League (WSL) is the global home of competitive surfing, crowning World Champions since 1976 and showcasing the world’s best surfing. The WSL oversees surfing’s global competitive landscape and sets the standard for elite performance in the most dynamic playing field in all of sports. With a firm commitment to its values, the WSL prioritizes the protection of the ocean, equality, and the sport’s rich heritage, while championing progression and innovation.
For more information, please visit WorldSurfLeague.com.
