Burton and legendary DJ, musician, producer, and storyteller Steve Aoki are excited to release a limited-edition collection of co-designed snowboard gear and outerwear. The collaboration includes two snowboards, men’s and women’s Step On® bindings and an outerwear kit that will first be available to Aoki’s collector communities on February 3rd when Steve will make a guest appearance at Burton’s Santa Monica store for a special meet & greet and autograph signing from 12:30PM-2:30PM. Then on February 4th, Burton First Chair loyalty program members will have access to the collection, followed by the general public on February 5th.
An avid snowboarder, Aoki’s relationship with Burton goes back two decades and includes a popular luggage collaboration with the brand in 2017. Since watching vintage Burton snowboards go to auction as collector’s pieces, Aoki has always wanted to create products that avid riders and collectors like Aoki, would cherish and eventually pass on to future generations. This collection delivers on his vision, combining graphics from Aoki’s recently released graphic novel and manga series with Burton’s most innovative hardgoods and softgoods.
“I’m so excited about this collaboration with Burton,” said Steve Aoki. “Snowboarding has been a huge part of my life, and working with a brand I’ve admired for so long is truly a dream come true. This is a celebration of my passion for the sport and the culture that surrounds it.”
The two snowboards, Step On® bindings and outerwear kit reflect Aoki’s style, from the look to the individual product selection. Incorporating graphics from “HiROQUEST”, a graphic novel and manga series, the collection features the following:
Burton x Steve Aoki Free Thinker Snowboard $699.95
Aoki’s signature look on Danny Davis’ go-to true-twin snowboard, built for hot laps in the park, pipe, or mobbing side hits across the mountain.
Burton x Steve Aoki SkipJack Snowboard $699.95
HiROQUEST graphics bring anime pop to this Burton Family Tree’s deep-snow, swallowtail surfboard-inspired shape.
Men’s Burton x Steve Aoki Step On® Cartel X EST Bindings $379.95
Women’s Burton x Steve Aoki Step On® Lexa X EST Bindings $379.95
Aoki’s colorway featuring Step On® convenience and the pro-caliber control of Burton’s Cartel and Lexa X EST Step On® bindings.
Burton x Steve Aoki Futuretrust 3L Jacket $449.95
Aoki’s take on weathering any conditions in 3L gender-neutral fit for all day riding and comfort.
Burton x Steve Aoki Futuretrust 3L Pant $369.95
Steve Aoki styling on storm-worthy 3L gender-neutral fit for all day riding and comfort.
After a successful debut at the Houston Collect-A-Con in November 2024, this exclusive collection has already grown an excited fan base. Following the release to Aoki’s community and Burton First Chair loyalty program members, the Aoki x Burton collection will launch to the general public February 5th.
About Burton
In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn and dedicated the rest of his life to snowboarding. Since its founding, Burton has played a pivotal role in growing snowboarding from a backyard hobby to a world-class sport by creating groundbreaking products, supporting a team of top snowboarders, and pushing resorts to allow snowboarding. Today, Burton designs and manufactures industry-leading products for snowboarding and the outdoors. As a sustainability leader within the outdoor and winter sports industries, Burton is the world’s first snowboard company to become a certified B Corporation®. Privately held and owned by Donna Carpenter, Burton’s headquarters are in Burlington, Vermont with offices in Austria, Japan, Australia, Canada and China. For more information on Burton, head to www.burton.com and follow our line at facebook.com/burtonsnowboards, twitter.com/burtonsnowboard and @burtonsnowboards on Instagram.
About Steve Aoki
Counting nearly 3 billion music streams to his name, Steve Aoki is a true visionary. Billboard described the 2x-GRAMMY-nominated music producer, artist, fashion designer, entrepreneur, futurist, and Dim Mak Records founder as “one of the most in-demand entertainers in the world.” A Guinness World Record holder for the “Most Traveled Musician in a Single Calendar Year,” Aoki has performed at nearly every top festival around the world, including Coachella, Ultra Music Festival, Lollapalooza, Fuji Rock Festival, Tomorrowland, and Electric Daisy Carnival. Aoki also graced recent covers of Entrepreneur Magazine, Success Magazine, Electronic Musician, and Adweek as their “Visionary of the Year.”
As a globally successful cross-genre solo artist, Aoki has collaborated with an impressive list of varied artists, including BTS, Maluma, Snoop Dogg, Linkin Park, blink-182, One Direction’s Louis Tomlinson, Machine Gun Kelly, Lil Uzi Vert, 2 Chainz and Daddy Yankee, on top of having released three Platinum singles, six Gold singles, and over ten Top 10 radio records.
Aoki approaches each new endeavor with the same sense of dedication he’s put into his past achievements, including the Grammy-nominated Netflix documentary I’ll Sleep When I’m Dead (2016) and his memoir BLUE: The Color of Noise (2019). In 2012, he also founded THE AOKI FOUNDATION to support organizations in brain science and its research. His influential record label Dim Mak, which celebrated its 25th anniversary in 2021, is known for being a launching pad for the careers of prominent acts like Bloc Party, The Chainsmokers, Bloody Beetroots, The Kills, Zedd, and Diplo.