Eastpak pays homage to the iconic movie that shaped our collective memories and fueled a desire for adventure, Steven Spielberg’s thrilling blockbuster, JAWS, from Universal Pictures and Amblin Entertainment.
Get ready to dive in as JAWS x Eastpak unveils its latest collection featuring two prints: the iconic 1975 movie poster showcasing the shark’s terrifying jaws beneath a swimmer, and a 70s-inspired collage paying homage to the film’s era. Crafted from top tier recycled polyester and boasting designs that are bound to make waves, these bags are as durable as the legacy of JAWS itself.
Whether you’re a blissed-out beach bum or a globetrotter riding the waves of adventure, this lineup is a must-have.
Now available in selected stores and on Eastpak.com.
Day Pak’r
Fusing the classic comfort of the Padded Pak’r with contemporary convenience, this backpack is a modern marvel. It boasts a built-in laptop sleeve, a zip-fastening back security pocket, and two versatile side pockets. The smart built-in emergency whistle, integrated into the sternum strap, subtly removes any JAWS-induced fear of the water. Crafted from recycled polyester, the Day Pak’r comes in both prints: the chilling poster print with the giant white shark and the nostalgia-inducing all-over 70s collage, complete with Eastpak’s iconic slogan Built To Resist.
Transit’r S+M
The JAWS x Eastpak collection includes the iconic Transit’r, a wheeled travel gear designed to enhance your journey. Available in small size in JAWS Poster print, and in small and medium sizes in the all-over 70s collage. This piece embodies Eastpak’s dedication to quality, reliability, and innovation featuring the JAWS Poster.
About JAWS
Directed by Academy Award® winner Steven Spielberg, JAWS set the standard for edge-of-yourseat suspense, quickly becoming a cultural phenomenon and forever changing the movie industry. When the seaside community of Amity finds itself under attack by a dangerous great white shark, the town’s chief of police (Roy Scheider), a young marine biologist (Richard Dreyfuss) and a grizzled shark hunter (Robert Shaw) embark on a desperate quest to destroy the beast before it strikes again. Featuring an unforgettable score that evokes pure terror, JAWS remains one of the most influential and gripping adventures in motion picture history.
About UNIVERSAL PRODUCTS & EXPERIENCES
Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, as well as engaging retail and product experiences across our expansive global theme park destinations (for both owned and third-party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s lines of business include Consumer Products and Games, along with Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. More information is available at universalproductsexperiences.com.
About Eastpak
Since 1952, Eastpak has been making bags that inspire people to move. From a manufacturer of military-issue packs and duffels for the US Army to a leading lifestyle brand for people who live, work and play in the city. Since 2000, Eastpak forms a part of the VF portfolio of international brands. We ensure that the same commitment to quality that made Eastpak famous lives on in its range of stylish and functional backpacks, shoulder bags, travel gear, and accessories. Eastpak continues to evolve with its loyal fans, and it is still very much the brand that is “Built To Resist”. www.eastpak.com | @eastpak
