Jesse Faen Joins MF Softboards Team

Faen is the new brand and sales manager for the U.S.
Published: November 15, 2019 Press Release

MF Softboards are stoked to announce that Jesse Faen has joined the team.

Jesse brings a wealth of knowledge and relationships with three decades of experience in the surf industry.

His early competitive surfing morphed into the role of editor for Waves magazine in Australia at the tender age of 20 which after a successful two year stint landed him editing SURFING magazine in the US.

From SURFING magazine Jesse moved into the role of surfers representative on the Association of Surfing Professionals (ASP on WSL) tour in 98 and this lead to a role as media director for the following 6 years for the ASP. Jesse continued to work with the WSL regularly appearing as a commentator via online broadcasts and writing feature articles.

After travelling the globe extensively with the ASP (WSL) Jesse jumped at the opportunity to launch Insight in the US and ran operations for the following 6 years.

Since finishing up with Insight he has maintained close ties with the surf industry working for brands such as Quiksilver and Magicseaweed, plus surf resorts in El Salvador and most recently, Malibu Popoyo in Nicaragua.

Jesse and his daughter Gypsy have been surfing MF Softboards for more than a year and have both been stoked with the performance. This shared experience with Gypsy inspires him to help the brand reach more people, especially parents of kids that are eager to begin their surfing lives!

Jesse is a true asset and it is a pleasure to have him on the team as brand and sales manager for the U.S.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series