Mountain Hardwear, a leader in performance outdoor apparel and equipment, today announced the launch of a new apparel collection. This special Earth Day drop features unique Leave No Trace artwork on a range of t-shirts and hooded sweatshirts, created in collaboration with the acclaimed Brooklyn-based design studio, Extra Vitamins.
This collection marks a compelling intersection of outdoor culture, streetwear aesthetics, and environmental ethos. The artwork, conceived by Extra Vitamins’ founders Julia Belamarich and Kyle Warfield, draws inspiration from the intricate beauty of natural textures found in rock formations and forest ecosystems – a nod to their shared passion for climbing and the outdoors.
The collaboration with Extra Vitamins was born out of Mountain Hardwear’s ongoing partnership with Leave No Trace, the leading non-profit organization dedicated to protecting the outdoors by teaching and inspiring people to enjoy it responsibly. As the proud recipient of Leave No Trace’s 2024 Corporate Partner of the Year award, Mountain Hardwear is committed to furthering the organization’s vital mission of ensuring a sustainable future for our cherished wild places. This collection expresses that commitment, raising awareness and inspiring mindful interaction with nature.
“We are thrilled to partner with Extra Vitamins to bring an artistic perspective to our partnership with Leave No Trace in this new collection,” said Matt Burbach, Vice President of Marketing at Mountain Hardwear. “This Earth Day launch is particularly meaningful to us, given our brand mission to ‘Seek Wilder Paths.’ The Leave No Trace principles are vital in keeping those paths wild.”
“This collaboration with Mountain Hardwear and Extra Vitamins is more than just a product line; it’s a creative call to action,” said Dana Watts, Executive Director of Leave No Trace. “By blending purposeful design, sustainable values, and a shared love for the outdoors, we’re inviting people to protect the wild places we all depend on.”
The Mountain Hardwear x Extra Vitamins collection is available for purchase now.
About Mountain Hardwear
Mountain Hardwear, Inc., was founded in 1993 and is based in Richmond, CA. We exist to encourage and equip people to seek a wilder path in life. For over 30 years, we’ve built essential equipment for climbers, mountaineers, and outdoor athletes and have supported expeditions on the world’s highest peaks. Relentless precision continues to inspire everything we do — our designers sweat every stitch and detail to continuously improve function, durability, and comfort.
Mountain Hardwear is a wholly-owned subsidiary of Columbia Sportswear Company, which distributes its products through specialty outdoor retailers in the United States and 34 countries worldwide. www.mountainhardwear.com
About Leave No Trace
Leave No Trace is an international movement, program and nonprofit organization that uses the power of science, education and stewardship, to ensure a sustainable future for the outdoors and the planet. The organization accomplishes this mission by delivering state-of-the-art education and research to millions of people each year. For more information: www.LNT.org.
