Latest In: Press Releases

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Ombraz Announces Milestone Retail Expansion and Key Hire for 2025 

Armless sunglasses vanguard expands wholesale footprint and strengthens operations.

Press Releases December 18, 2024
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157 Million Consumers to Shop on Super Saturday

The estimate is up from 141.9 million Super Saturday shoppers last year.

Press Releases December 18, 2024
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Rip Curl Wraps Up The Eddie Aikau Opening Ceremony Week

Presented by Rip Curl in partnership with a host of MVP sponsors, the week was a powerful reminder…

Press Releases December 14, 2024
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Idea Ranch Named Among Outside Magazine’s 2024 Best Places to Work

Idea Ranch earned an honorable mention for the third consecutive year.

Press Releases December 13, 2024
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Outdoor Channel Reports Year-Over-Year Viewership Growth

The network experienced robust increases across three key extended dayparts — Monday, Friday, and Saturday evenings between 7…

Press Releases December 13, 2024
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Turtle Fur Challenges You to “Step Outside Your Shell”

The new campaign features a winter adventure kit giveaway, Step Outside Your Shell scholarship, and nonprofit partnerships.

Press Releases December 13, 2024
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Leave No Trace Selects 18 Sites for Community Conservation Initiative

Spotlight visits include education, inspiration, and community service projects in parks and other natural areas.

Press Releases December 13, 2024
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Black Diamond Equipment Establishes Benchmarks for Recycled Aluminum Content

Black Diamond becomes the first outdoor industry company to validate its recycled aluminum content in key product lines.

Press Releases December 13, 2024
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Trail Icon Tara Dower Renews Altra Partnership

The collaboration is rooted in athletic performance and the mission of inspiring young girls and women in the…

Press Releases December 13, 2024
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Backpacker’s Pantry Launches Backcountry Bucket

The Backcountry Bucket is packed with 24 servings of premium, ready-to-eat meals for outdoor adventures and emergency preparedness.

Press Releases December 13, 2024
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PAKA Upgrades Its ISPO Award-Winning Apu Parka

The jacket features a waterproof stretch shell, patent-pending alpaca fiber insulation, and traceable sourcing back to its roots…

Press Releases December 13, 2024
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series