Latest In: Press Releases

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Authentic Taps Slam Jam to Power Reebok’s Expansion

The strategic partnership marks a significant evolution in Reebok’s global growth strategy with one of streetwear and fashion’s…

Press Releases June 2, 2025
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Topgolf Callaway Brands Completes Sale of Jack Wolfskin to ANTA Sports

The brand was sold for $290 million effective May 31.

Press Releases June 2, 2025
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Craft and Houdini Unite for Nature-Inspired Kype Pro Limited Edition 

Craft’s top-tier race shoe is reimagined in colors drawn from the natural world.

Press Releases May 30, 2025
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Revelyst and Shimano Support Mobility Summit to Make Orange County More Bikeable

The City of Irvine to host inaugural Mobility Summit advancing sustainable transportation.

Press Releases May 29, 2025
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Sea to Summit Debuts Ether Light XR Mats

The brand introduces a next-gen sleep system for maximum warmth, minimal weight, and all-season performance. 

Press Releases May 29, 2025
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Jetty Opens New Surf Shop in Long Branch, New Jersey

Brand storytelling, celebrating surf culture, and connecting with the local community are central to Jetty’s new retail location…

Press Releases May 29, 2025
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Fjällräven’s The Guide to Outside Wins Digiday Award

The collaborative content program with AllGear Digital won for Best Branded Content Site, B2C.

Press Releases May 29, 2025
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RECCO and CamelBak Expand Their Partnership

The CamelBak H.A.W.G. 20 becomes the first MTB backpack on the market with built-in RECCO technology.

Press Releases May 28, 2025
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Full Schedule Announced for Outside Festival and Summit

Approximately 25,000 attendees will descend upon downtown Denver.

Press Releases May 28, 2025
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Surf Shop Day 2025 Delivers a Major Boost for Retail, Brands

This year's event saw foot traffic up, digital engagement spiking, and local shops buzzing.

Press Releases May 28, 2025
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Hurley Unveils a Collaboration with Travis Barker

Barker is Hurley's first brand ambassador and the creative force behind the capsule collection.

Press Releases May 28, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series