As the light shifts and the days grow shorter, The James Brand introduces the Lumen Collection, a new color palette spanning five of the brand’s signature everyday carry designs: the Helton, Palmer, Redstone, Madison, and Elko.
Inspired by the fleeting moments that define the changing seasons—from long shadows on the ride home to golden light streaming through a window and evenings spent outdoors just a little longer—the Lumen Collection brings a fresh perspective to everyday essentials. The collection pairs The James Brand’s considered approach to design with a palette that captures the colors and atmosphere of the season.
Blending thoughtful design with everyday functionality, the five-piece collection is designed to accompany life in motion, from daily routines to spontaneous adventures and everything in between. Each piece reflects the brand’s commitment to creating purposeful, well-designed tools that fit seamlessly into everyday life.
The Lumen Collection is available now at thejamesbrand.com.
About The James Brand
Founded in Portland, Oregon, in 2012, James is the modern, minimal carry brand for those who explore, create, and discover—wherever life takes them. From knives and tools to carry goods and writing instruments, every product is crafted with premium materials, minimalist design, and meticulous attention to detail. Whether venturing to remote landscapes or finding inspiration in everyday moments, our pieces are designed to fit seamlessly into the lives of creators, designers, and adventurers alike. The James Brand is modern, thoughtful, and made for living fully, day in and day out





