It’s a fast-paced, complicated digital-driven world and connecting with consumers has never been more important—or more challenging. For brands in the surf and outdoor industries, SURFscape is a fresh and timely solution. It’s not just another event; it’s a dynamic gathering where the best in the business come together to showcase their products, share insights, and engage directly with a live audience.
Created by the members of the Surf Industry Members Association, SURFscape is a great opportunity for brands to connect with consumers and grow their businesses.
Image courtesy of SIMA.
An Unmatched Opportunity to Engage with Consumers
By participating, brands can:
• Demonstrate their products in real-time, giving consumers a hands-on experience.
• Share expert insights, helping attendees feel confident and prepared for their outdoor pursuits.
• Create lasting impressions through direct, face-to-face interactions.
Cost-Effective Exhibitor Space for Maximum ROI
The event allows exhibitors to:
- Sell products on-site, generating immediate revenue.
- Gather valuable consumer data, such as emails, for future marketing efforts.
- Demo goods, allowing attendees to try before they buy.
Watch here: Hobie Eyewear shares experience exhibiting at SURFscape
Real-Time Connection: The Key to Selling More
By engaging in real-time:
- Brands can build trust and loyalty by answering questions and solving problems face-to-face.
- Consumers can see and feel the quality of your products, something no online image or video can replicate.
- These authentic interactions often lead to higher sales and long-term customer relationships.
A Hub for Industry Collaboration
One of the most valuable benefits of SURFscape is the camaraderie it fosters among brands. This consumer expo is not just about consumer interaction; it’s also a chance to:
- Network with other leaders and brands in the surf and outdoor industries.
- Collaborate on ideas and initiatives that strengthen the industry as a whole.
- Build a sense of community that keeps the surf and outdoor lifestyle thriving.
By working together, brands can elevate the entire industry while growing their individual businesses.
Events Are Key to Brand Building
For surf and outdoor brands, events like SURFscape are critical for long-term success. They allow companies to:
- Showcase their unique value in a crowded market.
- Build credibility through direct interaction with their target audience.
- Stand out as a leader in their niche.
SURFscape is more than a consumer expo — it’s a brand-building powerhouse platform that helps businesses connect, inspire, and grow.
Make SURFscape a Priority for Your Brand
Join the Zoom and learn more about SURFscape on Thursday, January 23, at 11AM PST.
Or click this link for more info on how to exhibit at SURFscape.
