Latest In: Backcountry

Backcountry Boulder store resized

Backcountry and Outdoor Retailer to Partner in Big Way for Minneapolis Show

Backcountry is bringing its brand incubator concept to the Outdoor Retailer show floor in Minneapolis this August, contributing…

News May 13, 2026
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Backcountry Launches Brand Incubator, Acquires Utah-Based Coalatree

Coalatree President JM Fabrizi will lead Backcountry Garage, a new innovation platform and brand incubator for emerging outdoor…

News April 14, 2026
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Backcountry CEO Kevin Lenau on M&A, AI and Growing Loyalty

The outdoor retailer’s interim CEO shares details about the company’s growth strategy, artificial intelligence, recent acquisitions and how…

News October 27, 2025
Backcountry Washington DC

Backcountry Makes Second Acquisition; Former CFO Kevin Lenau Moves to Interim CEO

Backcountry has acquired cycling retailer Velotech Inc., which operates BikeTiresDirect, Western Bikeworks, and TriSports.

News September 4, 2025
Backcountry Washington DC

Backcountry Acquires Value Retailer Level Nine Sports

Backcountry CFO Kevin Lenau says the merger will benefit both companies and the customers they serve.

News July 24, 2025
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Backcountry Acquired by Tech Platform CSC Generation Enterprise

Previous owner TSG Consumer Partners had been exploring the sale of the large outdoor industry retailer for more…

News September 10, 2024

Backcountry to Sell European Subsidiary to Decathlon

The move is part of Backcountry's strategy to focus on North America and also expand its private label…

News November 27, 2023

Backcountry Expands In-House Brands

The specialty retailer will open its first wholesale accounts during Outdoor Retailer Winter, pushing Backcountry-branded products in key…

Press Releases November 14, 2023
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Shaun White Adds Women’s Snowboard Apparel to ‘Whitespace’ Brand with Backcountry

Global snowboard icon adds a women’s base layer, puffer jacket, and riding kit to growing Whitespace brand, sold…

Press Releases October 17, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series