Latest In: Hydro Flask

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Sales Up at Osprey, Hydro Flask, Due to Demand and Distribution Growth

Growth in Helen of Troy's Home & Outdoor segment was offset by softer sales in other areas, leading…

News January 8, 2025
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Hydro Flask Launches Category-First Water Bottle Trade-In Program in the US

The program ignites the brand’s long-term sustainability effort to create a circular product lifecycle.

Press Releases March 15, 2023
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Puffin Sets Growth Path with Former Hydro Flask CEO

The fast-growing company, armed with Series A funding, is looking to expand in the wholesale and direct-to-consumer channels,…

News March 1, 2023
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Former Hydro Flask CEO Scott Allan to Lead Puffin Drinkwear

Outdoor industry veteran Scott Allan joins the Puffin Drinkwear team as Interim CEO.

Press Releases December 8, 2022
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Hydro Flask Announces Sustainability Improvements and GHG Emissions Goals

The brand rolls out new FSC-certified packaging and aims to cut emissions by appx. 46% by 2030.

Press Releases August 12, 2022
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Hydro Flask Reveals Spring 2023 Colors and New Product Offerings

The collection includes Outdoor Kitchen expansion and Chug Cap accessory.

Press Releases June 8, 2022
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Hydro Flask Receives U.S. ITC General Exclusion Order to Combat Counterfeiting

The order issued by the ITC prohibits the illegal importation of counterfeit Hydro Flask products into the country.

Press Releases May 10, 2022
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Hydro Flask Parent to Acquire Osprey Packs

Helen of Troy believes the combination of Hydro Flask and Osprey give the company even more opportunity in…

News November 29, 2021
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Hydro Flask Joins Forces with the Surfrider Foundation

The brand kicks off global 2021 initiative during #PlasticFreeJuly with limited edition bottle and $100,000 donation to Surfrider.

Press Releases July 14, 2021
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series