Latest In: John Hechkopf

Jon Hechtkopf

Smith Optics adds two new faces to marketing department

Press release: KETCHUM, Idaho (October 9, 2013) - Smith Optics announced today the hiring of two new marketing…

News October 10, 2013

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Touring B.C. Surf & Sport’s New Fort Lauderdale Store: What Brands Are Working and Why Less Is More

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Surf Shop Owners Say Unannounced Discounting is Straining Brand Relationships

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Tilly’s CEO Nate Smith on the Turbulent Years at Boardriders and What He Learned Moving to Retail

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Jetty, Sisstr and Rip Curl Leaders Say Authenticity Will Drive the Industry’s Next Growth Phase

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KMD Brands Considers External Offers as Rip Curl Returns U.S. Business to Profit

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Burton Names Denny Bruce CEO Ahead of Company’s 50th Anniversary

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Pharrell Just Made Surf the Coolest Thing in Paris. Surf Industry Leaders Weigh In.

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Meet SESO’s 2026 Class of Young Leaders Shaping Surf, Outdoor and Active Lifestyle

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REI Narrows 2025 Losses by $102 Million as Union Targets Anniversary Sale for National Boycott

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MT2030 Announces New ‘Solutions Framework’ to Accelerate Progress

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OTW by Vans x Satoshi Nakamoto Reveal the Era 95 Gems

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Black Diamond Equipment Introduces the Fall Cragging Kit

Tersus Solutions Names Matt Williams Chief Operating Officer

Tersus Solutions Names Matt Williams Chief Operating Officer

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Ciele Athletics Introduces its 2026 Cold Weather Collection

Strategy & Planning Series

Strategy & Planning Series

Strategy & Planning Series

Strategy & Planning Series