Latest In: Oakley

2017 OSSC Northeast Champ: Kevin Richards

7th Street Surf Shop Claims Northeast Oakley Surf Shop Challenge Title

Eight teams from the Northeast region showed up to duke it out.

Press Releases May 5, 2017
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Oakley Presents The Sheckler Foundation's 8th Annual Skate For A Cause

Skate For A Cause is set for May 6 at the etnies Skatepark of Lake Forest.

Press Releases May 5, 2017
2017 Southeast Champions Team Sunrise (L-R): Garrett Carmichael @g_carmichael

Sunrise Surf Shop Claims Ninth Southeast Title

Oakley Surf Shop Challenge kicks off three-stop East Coast leg of the series.

Press Releases May 5, 2017
2017 SW Champions Sun Diego Boardshops (L-R) Branden DeFilippo

Sun Diego Claims Southwest Regional Oakley Surf Shop Challenge Title

Sun Diego Boardshop’s Mission Beach team narrowly edged out defending champions Surf Ride of Oceanside.

Press Releases March 31, 2017
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LEUS Sponsors Oakley Surf Shop Challenge

The 2017 Oakley Surf Shop Challenge series kicks off on March 24.

Press Releases March 22, 2017
An image from the Kohl's email announcing Oakley is now sold at Kohl's

Oakley Heads to Kohl's

Oakley has a new distribution partner in the U.S. - the midtier Kohl's chain

News March 21, 2017
Luxottica Chairman Leonardo Del Vecchio - Photo courtesy of Luxottica

Luxottica to Merge with Lens Giant Essilor

Oakley parent Luxottica announced some big news Monday that could potentially mean more changes on the way for…

News January 21, 2017
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Oakley and Big Bear Mountain Resort Announce Two-Year Partnership

Oakley will be the official eyewear and goggle brand of Big Bear Mountain Resort.

Press Releases November 30, 2016
2016 Oakley Surf Shop Challenge National Champs: Huntington Surf & Sport featuring  (from left to right) Brett Simpson

Huntington Surf & Sport Wins 2016 Oakley Surf Shop Challenge National Championship

Huntington Surf & Sport took home the prestigious team title, led by Brett Simpson who earned the individual…

Press Releases October 18, 2016
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series