Latest In: Oakley

2014 Oakley Surf Shop

2014 Oakley Surf Shop Challenge Series schedule announced

Press release: SAN CLEMENTE, Calif., March 10, 2014 – The Oakley Surf Shop Challenge is back with an…

News March 10, 2014
Oakley launches Disruptive by

Oakley launches Disruptive by Design

Press release: FOOTHILL RANCH, Calif., February 26, 2014 – Oakley, Inc. today announced details of the company’s Disruptive…

News February 26, 2014

Sequential buys REVO from Oakley

Editor's Note: Sequential Brands Group owns the DVS brand NEW YORK, Aug. 5, 2013 (GLOBE NEWSWIRE) -- Sequential…

News August 4, 2013
Oakley Canada announced as

Oakley Canada announced as official high performance eyewear supplier for the Canadian Olympic team

Press release: TORONTO – Today, after decades as the go-to eyewear brand for Canadian athletes on and off…

News July 11, 2013
Oakley retail and wholesale

Oakley retail and wholesale business thriving

We may have another Buckle on our hands. Oakley retail comps at its "O" stores rose 16.4 percent…

News May 13, 2013

Luxottica buying to Mexican sunglass chains

The company will eventually rebrand the chains to Sunglass Hut   Press release   Luxottica to Enter Mexican…

News May 13, 2013

T&C wins Oakley Surf Shop Challenge in Hawaii

Press Release:   SAN CLEMENTE, Calif., July 9, 2012 – After a one-year hiatus from the winner’s podium,…

News May 13, 2013
Oakley headquarters in Foothill Ranch

Oakley and Ray-Ban lead Luxottica

As the economic crisis dampens demand for luxury glasses, Luxottica is focusing on its more "resilient" optical products,…

News May 13, 2013

Oakley becomes official eyewear partner of Mammoth Mountain

Press Release:   FOOTHILL RANCH, Calif., February 28, 2011 – Oakley, Inc. today announced that it has entered…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series