Updated: Pura Vida Sold for $1 Million by Parent Company Vera Bradley
The La Jolla, California-based brand has largely struggled at Vera Bradley, with its annual revenue dropping nearly in…
News March 12, 2025
Latest In: Vera Bradley Inc.
Pura Vida Founders to Exit and Sell Remaining Stake in Brand
The changes come amid an executive restructuring at parent company Vera Bradley.
News January 25, 2023
