Artilect Studio Capitalizes on Merino Wool Trend
Merino wool has been gaining popularity in the outdoor industry for a while now. More consumers are becoming…
News March 6, 2024
Latest In: Apparel
10 Product Highlights from OMA Media Show
From headlamps and water purifiers to backpacks and car storage systems, outdoor brands had a wide variety of…
News February 26, 2024
How Swedish Sportswear Brand Houdini Puts Sustainability at the Forefront
The term “sustainability” gets bandied about in the outdoor industry, with many companies trying to make it a…
News February 20, 2024Prana Records 21% Revenue Drop in 2023
Active lifestyle brand Prana’s 2023 revenue dropped 21% to $113.6 million as parent company Columbia Sportswear works to…
News February 9, 2024
How Technical Outdoor Brand Norrøna Plans to Expand in the U.S.
Certain U.S. outdoor consumers are always looking for the next, cool new thing, especially when seeking out high-quality…
News January 22, 2024
Gear Picks from the Show Floor at OR Winter
The theme of Outdoor Retailer Winter was newness, and the exhibitors brought plenty of that to the show…
News January 18, 2024
How Michigan Retailer Bill and Paul’s Captures the Outdoor Lifestyle Shopper
There’s apparel specifically designed for outdoor activities that will hold up to the weather, elements, and rigorous paces…
News January 16, 2024
Hot Shoe Brand On Running Sets Aggressive Sales Goals
Executives from rising shoe brand On Running gave an update on the company’s goals, including doubling its sales…
News January 12, 2024
Pack Brand Deuter Pushes to Expand U.S. Market Presence
After 125 years of developing into a major player in Europe, add German backpack brand Deuter to the…
News January 10, 2024
Arc’teryx Stands Out as Revenue Leader in Amer Sports’ IPO Filing
When Amer Sports announced it was filing to go public in the U.S. on Thursday, the parent company…
News January 5, 2024
China Driving Big Growth for Arc’teryx, Salomon Parent
As part of the announcement that Amer Sports is filing to go public in the U.S., the company’s…
News January 5, 2024
