As Patagonia Cardiff Celebrates 20 Years, Patagonia Shares What’s Worked and What’s Next
The types of goods, events, and programs that have helped buoy their local success.
News June 2, 2026
Latest In: Apparel
Tariffs, Tightening Margins, and the AI Advantage: What Brands and Retailers Need to Know Now
The surf, outdoor, and active lifestyle industry is navigating a difficult convergence: trade policy uncertainty is squeezing margins…
May 29, 2026
North Face Surges and Vans Shows Life in Americas as VF Corp. Returns to Full-Year Revenue Growth
VF Corporation returned to full-year revenue growth for the first time in three years, powered by growth at…
News May 20, 2026
Salty Crew, Boston Whaler Team Up for a Heritage-Driven Apparel Drop
Salty Crew’s new collaboration with Boston Whaler brings an 18-piece apparel capsule to surf, tackle, and marine retailers…
News May 19, 2026
Hawaii Retail Dispatch: Stussy’s Staying Power, Tenōre’s Waikiki Play, and Aloha Collection’s Dominance
Why Tenōre is the brand everyone is talking about (and why their storefront is raising eyebrows), plus a…
Executive Edition April 27, 2026
Outdoor Research Announces President Roger Barton is Departing
Barton joined Outdoor Research in 2018, initially leading finance and operations, before becoming president in 2020.
News April 13, 2026
Rusty Apparel Looks to the Past to Plot Its Future
"We're bringing fun, loud, branded product to an industry that needs it. Our target customer is the high…
News April 6, 2026
The Buckle to Accelerate Store Expansion Amidst Higher Sales
Executives shared details about The Buckle's growing footprint and store remodels, success in women's denim and challenges in…
News March 13, 2026
Rhythm Doubles Down on Men’s and Women’s as it Logs Another Year of 30%-plus Growth
Rhythm Global GM Josh Barrett shares why the brand doubled its footprint at Surf Expo, why it's reducing…
Executive Edition February 19, 2026
Columbia Sportswear Targets Super Bowl Fans with Bear Poop Beer
The beer, aimed to bring "a taste of the outdoors" to sports fans stuck inside, is part of…
News January 28, 2026
Arc’teryx Bolsters Executive Team With Fashion Appointments
Former Tommy Hilfiger executive Avery Baker joins as the North Vancouver-based company's first chief brand officer, and Tobia…
News January 27, 2026
