Outdoor Product Highlights from Overland Expo Mountain West
Among the adventure 4×4 rigs and van life setups at Overland Expo Mountain West in Loveland, Colorado last…
News August 28, 2023
Latest In: Outdoor
Icebreaker President Talks Product Expansion, Brand Strategy
Merino-wool outdoor apparel brand icebreaker is in a battle against synthetic clothing. The company began with a focus…
News August 24, 2023
Hot-Selling Goodr Sunglasses Targets Outdoor Market
Draw a Venn diagram of affordability, fashion, and functionality, and goodr sunglasses would sit dead center. The Inglewood,…
News August 23, 2023
Hi-Tech Surf Sports Owner Kim Ball on Maui Devastation
The devastating fires in Maui have impacted thousands of people, including Kim Ball, the owner of Hi-Tech Surf…
News August 22, 2023
Dick’s Lays Off 250 Workers, Cites Theft for Q2 Profit Drop
After a second quarter where profitability fell short, Dick’s Sporting Goods announced a business optimization program that involved…
News August 22, 2023
How Women’s Outdoor Brand Hikerkind Uses Community to Build Awareness
Up-and-coming women’s outdoor brand Hikerkind wants its products to fit into the everyday lives of its customers, and…
News August 21, 2023
YPulse, Outdoor Retailer to Offer Webinar on Insights on Gen Z
Gen Z may be highly aware of all the environmental issues facing the planet, however, that doesn’t mean…
News August 18, 2023
L.L.Bean Ups Its Wholesale Game, Eyes More Retail Expansion
Legacy outdoor brand L.L.Bean has been making moves to expand beyond its own stores, website, and long-running catalog.…
News August 17, 2023
Mystery Ranch Narrows Focus to Tackle Industry Obstacles
Backpack brand Mystery Ranch is dealing with the same challenges that the rest of the industry is facing,…
News August 15, 2023
With Late Closing Day, Mammoth Mountain Recoups Early Season Losses
For only the third time in its nearly 70-year history, Mammoth Mountain Ski Area in California stayed open…
News August 14, 2023
Merrell Down 16% on Inventory Overhang, Wholesale Challenges
Wolverine Worldwide, the parent company of footwear brands Saucony and Merrell, has appointed new leadership to correct course…
News August 10, 2023
