Latest In: Snow

Burton CEO Laurent Potdevin. Photo: US News & World Report.

Five questions with Burton CEO Laurent Potdevin

Today in our snow series, we ask Burton CEO Laurent Potdevin questions about business, the challenging hardgoods market,…

Executive Edition May 13, 2013
Burton cuts North American

Burton cuts North American staff, reinstates salaries

Press Release: BURLINGTON, Vt. (February 11, 2010) - Burton today announced that it has restructured its North American…

News May 13, 2013
Nike's Trevor Edwards

Nike reveals size of action sports brands

Updated 2:12 p.m.: Nike plans to double the size of its Nike branded action sports business in five…

News May 13, 2013
Vans President Kevin Bailey.

Vans President on the brand's success, growth strategies

An interview with Kevin Bailey, including video, about the action sports landscape, why Vans has been successful, and…

Executive Edition May 13, 2013
Tim Gallagher and Steve Klassen of Wave Rave in Mammoth Lakes

Snow preview: Wave Rave, Milo, K-5, more

We check in with snow retailers to see what's selling early, how they bought, and how they are…

Executive Edition May 13, 2013
Coal Headwear Founder Brad Scheuffele. Photo by Shelby Stanger for Shop-eat-surf.

Coal continues growth with wide range of accounts

We catch up with Coal Headwear founder Brad Scheuffele to find out more about the growing brand based…

News May 13, 2013
Francois-Henri Pinault

PPR's big plans for Volcom

PPR executives detail why they bought Volcom, how they will merge and grow the brand, including into new…

Executive Edition May 13, 2013
Betty Rides expands to swim

Betty Rides expands to swim

We met executives from Betty Rides at the SIMA Surf Summit this year and were intrigued. A snow…

News May 13, 2013
New Burton team rider John Jackson and Steve Klassen

Burton owners open home for Fall Bash

More than 1,000 people attended Burton's Fall Bash Saturday at the Carpenter home to kick off the winter…

News May 13, 2013
Chinese snowboarders Wang Lei and He Wei. Photo by Dmitry Kiyono.

Action Sports in China – the surf, skate, snow scenes

Today in our China series we look at surfing, skating and snowboarding in China and the challenges and…

Executive Edition May 13, 2013
PacSun CEO: Mix of heritage

PacSun CEO: Mix of heritage, emerging and proprietary important

CEO Gary Schoenfeld presented Wednesday at the ICR Xchange investors conference in Miami and described the mix of…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series