Latest In: Surf

Bob Hurley at Surf Expo

Talking with Bob Hurley about Phantom, retailers, and more

I had many interesting conversations at Surf Expo and ASR, and now that all the traveling is done,…

News May 13, 2013
Fyasko designer John Fox and Mike Murphy

Fyasko growing with art-driven T's and more

I finally got a chance to meet some of the team behind Fyasko, a small, up-and-coming brand that…

News May 13, 2013

Industry brands are shifting how much – and where – they spend on marketing

Surf and skate brands are masters at building buzz and attracting customers through advertising and marketing. But the…

Executive Edition May 13, 2013
Jack's bought this building in San Clemente

Jack's delays San Clemente opening; eyes the South Bay

I recently heard from Jamal Abdelmuti, one of the co-owners of Jack's Surfboards, that the Jack's partners decided…

News May 13, 2013
Ryan Sheckler

More about action sports brands going to JCPenney

Updated 11:05 a.m.: Ryan Sheckler's new clothing line for JCPenney is not related to his sponsorship with Etnies.…

News May 13, 2013
Doug Palladini is the new SIMA president

Doug Palladini elected president of SIMA

From SIMA: SIMA ANNOUNCES NEWLY ELECTED 2009 SIMA OFFICERS, BOARD OF DIRECTORS, AND APPOINTED ADVISORY BOARD MEMBERS- Doug…

News May 13, 2013
Sole Technology CEO Pierre Andrí© Senizergues with his mother

Action sports CEOs and their mothers

In honor of Mother's Day, here are photos of three industry CEOs and their mothers, who obviously did…

News May 13, 2013
Quiksilver earnings and

Quiksilver earnings and conference call later today

Quiksilver reports second quarter earnings later today and will likely provide an update on its efforts to improve…

News May 13, 2013
Hurley CEO Roger Wyett and founder Bob Hurley

Bob Hurley and Roger Wyett on the remaking of Hurley

Roger and Bob show us a prototype of a new store opening in Laguna Beach in July, talk…

Executive Edition May 13, 2013
John Vance

Core Careers: John Vance, president of Sanuk

Today in our Core Careers feature, we hear from John Vance, president of Sanuk, which has taken the…

Executive Edition May 13, 2013
O'Neill swim for spring 2010

La Jolla Group brings O'Neill swim in-house

The La Jolla Group recently switched from a licensing model to producing swim in-house starting with the spring…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series