Latest In: Surf

Roxy SVP of Sales Deanna Jackson

ASR Report: How Roxy plans to compete with fast fashion

I spoke at ASR with Deanna Jackson, SVP of Sales at Roxy, about what is new with the…

Executive Edition May 13, 2013
Ron Peterson

Young Hawaiian brand uses interesting membership model

BAYVI, pronounced "BaySix" or "Basics" is a fairly new brand that was showing at Class at ASR. Ron…

News May 13, 2013
Aaron Pai on the remaking of

Aaron Pai on the remaking of HSS

Huntington Surf and Sport has been remodeling its stores and is planning a new series of events to…

News May 13, 2013
Matt Biolos

Matt Biolos on Lost's new skateboard line

Lost is branching out beyond its surfboard roots to make skateboards. I spoke with Lost co-founder and famous…

News May 13, 2013
Vans Vice President of Marketing Doug Palladini. Vans has nearly 600

Social Media Science: Brands share best practices

Today, Vans, Sanuk, Hurley, 686, Fox, Rip Curl, Skullcandy and more share how they approach social media and…

Executive Edition May 13, 2013
Hobie Surf Shop partners Mark Christy and Jake Schwaner at the new Dana Point store.

Real Retail: Hobie Surf Shops

Partner Jake Schwaner tells us about moving the Hobie store in Dana Point, why their business model works,…

Executive Edition May 13, 2013
Bob McKnight speaking yesterday at the Business Growth Conference 2010 in Anaheim.

McKnight keynotes Business Growth Conference

We heard Bob McKnight speak yesterday at the Business Growth Conference 2010 in Anaheim and have highlights from…

News May 13, 2013
Billabong Women's Brand Director Candy Harris

Candy Harris on expanded Design for Humanity event and more

We ask Candy Harris about the larger location for Design for Humanity, how she came up with DFH,…

News May 13, 2013
West 49 VP/GMM Pete Kershaw and CEO Sam Baio. Shop-eat-surf file photo.

West 49 CEO on Billabong news

An interview with West 49 Inc. CEO Sam Baio about why the company is selling to Billabong International…

Executive Edition May 13, 2013
The 6

U.S. Open reaches the masses

I spent time at the U.S. Open Friday to see how Hurley, Nike 6.0 and Converse organized this…

News May 13, 2013
Kustom Brand Director Pat Fraley and Marketing Manager Eric Mehlberg.

Kustom's Fraley on targeting a younger demo, brand plans

Kustom Brand Director Pat Fraley on how the brand plans to stand out in a crowded marketplace by…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series