Latest Executive Edition
Rhythm Leader on Tariff Pricing: “The Surf Industry Cannot Absorb Higher Prices”
"Tariffs are not what led the industry into the challenging situation brands and retailers have been dealing with…
Executive Edition May 27, 2025
Vans a Hot Topic of VF Corp. Earnings Call As Turnaround Questioned
While the Vans of today remains a far cry from the Vans of a few years ago, one…
Executive Edition May 22, 2025
Surf Industry Vets Make Retail Play in Hawaii and Florida
While the current economic climate does not scream “Take a risk and open new retail stores!" retail veterans…
Executive Edition May 20, 2025
Natural Selection, X Games and Snow League Are Leading an Action Sports Event Boom – Why Now?
At a time when some of the industry’s biggest brands have struggled to thrive even before tariff turmoil,…
Executive Edition May 12, 2025
Keen COO Talks Tariff Pricing, Zero China Exposure, and More
Keen Chief Operating Officer Hari Perumal explains why – and how – the brand will keep prices steady…
Executive Edition May 12, 2025
Helly Hansen Plans Outlined by Soon-To-Be Owner Kontoor
With regulatory approvals now cleared, the acquisition of Helly Hansen is expected to close in May. Kontoor executives…
Executive Edition May 7, 2025
Columbia Plans to Take Share During Tariff Turmoil, Will Hold 2025 Prices Steady
While the company expects to incur an additional $40 million to $45 million in costs due to tariffs…
Executive Edition May 1, 2025
Solo Brands Outlines Survival Challenges in Annual Report
Tariffs, a heavy debt load, and declining sales are a few of the many issues impacting the company…
Executive Edition May 1, 2025
Black Diamond President on Raising Prices, Tariffs Strategies, and Managing Through Turbulence
An interview with President Neil Fiske about the assumptions behind Black Diamond’s pricing strategy, how the brand is…
Executive Edition April 25, 2025
