Magda Hernandez

Specialty outdoor retailer REI Co-op will open in Durango, Colorado in spring 2025. The store will offer a wide assortment of apparel, gear and expertise for camping, cycling, running, fitness, hiking, paddling, climbing, snowsports and more. In addition, certified...

Matching growing consumer interest in e-bikes,  REI Co-op announces new investments in the category. The co-op is expanding its e-bike assortment, advocating for clear regulations and improved access and education to ensure consumer benefit when purchasing e-bikes....

Today, HOLO Footwear announced its collaboration with the world’s definitive leader in outdoor hospitality, Kampgrounds of America Inc., launching in July and August 2023. The three-year partnership between sustainable footwear brand HOLO and the largest...

Governor Polis and the Colorado Outdoor Recreation Industry Office (OREC) of the Colorado Office of Economic Development and International Trade (OEDIT) announced 12 new recipients of the Colorado State Outdoor Recreation grant across the state. These grants will...

SMITH is excited to announce the growth of its performance running category with new innovative eyewear, the Vert PivLock™ sunglass, along with the addition of several industry-leading professional ultrarunners expanding the incredible team of athletes and ambassadors...

Astral is proud to introduce a limited edition GreenJacket Rescue PFD in collaboration with world-renowned athlete and Astral Archetype Nouria Newman. Dubbed the ‘Wild Things’ GreenJacket LE, the design features abstract illustrations by California-based surfer,...

Today, REI Co-op announced the promotion of two leaders within the finance and supply chain teams. Michelle Kirkpatrick has been promoted to vice president, controller, while Ruchi Christensen is now vice president of distribution and fulfillment operations. “Michelle...