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Outerknown Women 7

Outerknown’s Strategy for the Women’s Market

Creative Director John Moore tells us about the approach Outerknown is taking in women's and how they are…

Executive Edition May 14, 2019
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Smith Gets Good Reviews from Parent Company Safilo

Smith was a hot topic on parent company Safilo’s Q1 earnings call last week.

Executive Edition May 13, 2019
Shelta 1

Hot-Selling Shelta Sun Hats Propel Former Surf Retailers to New Markets

How the Schulz brothers of K-5 fame created a functional product that has been embraced by hardcore fisherman…

Executive Edition May 9, 2019
RipCurl madSteez 5

Rip Curl Expands Aesthetic with Mad Steez Collaboration

Rip Curl Group Creative Director James Taylor and Global Chairman of Men’s Surfwear Shawn Peterson answered some questions…

News May 8, 2019
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Slow Start to Spring for Salt Life

Delta Apparel detailed Salt Life's Q2 financials in an earnings call yesterday.

Executive Edition May 7, 2019
YetiDispatch johnJohn

How Yeti is Expanding its Brand Reach

Yeti continues to use a wide array of strategies to widen its brand reach and attract new customers.

Executive Edition May 6, 2019
VF Denver

VF’s Big Move to Denver Through Eyes of Eagle Creek

We spoke with Eagle Creek President Roger Spatz about how the big move is unfolding at Eagle Creek,…

Executive Edition May 6, 2019
Stance nordstrom Popup 6

Stance Opens Pop-Up at Nordstrom

Stance's Domonique Checkwood fills us in on details about the large pop-up shop at the Irvine Spectrum Nordstrom.

News May 3, 2019
WRV outside

What’s Selling at WRV

We checked in with LG Shaw of WRV, whose largest stores are in Virginia Beach and the Outer…

News May 3, 2019
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series