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How Yeti, Mystery Ranch Acquisition Could Impact Both Brands
The news that outdoor products company Yeti acquired backpack brand Mystery Ranch yesterday sent a shockwave through the…
News February 1, 2024Rip Curl Responds to Backlash Over Work with Transgender Surfer
Rip Curl has faced mounting criticism over its work with Australian transgender longboarder Sasha Jane Lowerson in what…
News February 1, 2024Yeti Acquires Backpack Brand Mystery Ranch
Yeti makes a big move in the outdoor market by acquiring fast-growing Mystery Ranch, a backpack brand with…
News January 31, 2024Yeti Acquires Backpack Brand Mystery Ranch
Outdoor products company Yeti announced Wednesday that it has acquired growing pack brand Mystery Ranch. Terms of the…
News January 31, 2024VF to Shutter Santa Fe Springs Distribution Center
The Santa Fe Springs property will be permanently closed with the layoffs completed by May 31, a Vans…
News January 31, 2024Protect Our Winters to Spotlight 6 Companies To Advance Clean Energy Goals
Protect Our Winters (POW), the Rocky Mountain Venture Capital Association, and the U.S. Ski and Snowboard Team are…
News January 30, 2024SIA Names 5 New Board Members
Leading snow industry association Snowsports Industries America has announced five new board members. Joining the board of directors…
News January 29, 2024What’s Selling at Retailer Neptune Mountaineering
For the past five decades, Neptune Mountaineering has played a key role in the independent outdoor specialty retail…
News January 29, 2024Sito Shades Relaunches with Reprice, Rebrand
The Leisure Collective-owned brand swapped out the grunge for a cheerier look as it gets competitive on pricing…
News January 29, 2024