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OluKai hosts 3rd Annual Giveback Day

OluKai hosts 3rd Annual Giveback Day

Press Release:   OLUKAI CONTINUES LEGACY OF GIVING BACK PARTNERS WITH PROJECT SAVE OUR SURF AND INSIDE THE OUTDOORS FOR 3rd ANNUAL GIVEBACK DAY UPPER NEWPORT BACK BAY, SEPTEMBER 26,…

News May 13, 2013
Details about WeSC's Q1, other changes

Details about WeSC's Q1, other changes

Swedish based WeSC has gone through a major restructuring. We have details about Q1, its outlook for the year and information about other changes at the streetwear company.

Executive Edition May 13, 2013
Vans Triple Crown celebrates 30th anniversary

Vans Triple Crown celebrates 30th anniversary

Press Release:   Announcing the 30th Anniversary   VANS TRIPLE CROWN OF SURFING   November 12 ~ December 20, 2012 North Shore of Oahu, HAWAII   -$1MILLION Cash Purse -SLATER…

News May 13, 2013
VSTR evolves for surf market

VSTR evolves for surf market

What stores have picked up the brand, how Kelly Slater is involved, how VSTR is evolving to target surf shops, more.

Executive Edition May 13, 2013
Slip In wins Best of Show at Boardroom

Slip In wins Best of Show at Boardroom

Press Release:     The modern single fin won Best of Show at The Boardroom International Surf Expo last weekend.   We took a stock Slip In and added some…

News May 13, 2013
Updated: Billabong details Naude proposal, cuts forecast

Updated: Billabong details Naude proposal, cuts forecast

Billabong releases details about acquisition bid led by Paul Naude and describes weakening business trends in several regions. Details about reduced forecast, impacted brands.

Executive Edition May 13, 2013
Burton to shed some brands, change others

Burton to shed some brands, change others

Burton announces major changes for Analog, The Program, Gravis and Red. Click on the story to see all the details.

News May 13, 2013
The North Face's strategy for snowboarding

The North Face's strategy for snowboarding

We found out more at SIA about The North Face's segmentation strategy, how it is working with specialty snowboard retailers and its plans for snowboarding from Jeff Brusven.

Executive Edition May 13, 2013
O'Neill's Generation Next features celeb designs

O'Neill's Generation Next features celeb designs

Press Release:   O'Neill's 5th Annual 'Generation Next' Fashion and Music Event on November 3rd to Showcase Celeb Designs for Charity   Neoprene-inspired designs from Marisa Miller, Lauren Conrad, Leven…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series