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Spy signs multi-year deal with Bob Soven
Press Release:  REDHEADED RAIL RIDER SOVEN RALLIES WITH SPY  CARLSBAD, Calif.—SPY Inc. today announced a multi-year sponsorship deal with Bob Soven, 2011 Alliance Wakeboarder of the Year, self-proclaimed…
News May 13, 2013Registration open for Surf Summit 15
Press Release:  - Deadline to Register is April 2, 2012-  ALISO VIEJO, CALIF. & WRIGHTSVILLE BEACH, N.C. (March 1, 2011) – The Surf Industry Manufacturers Association (SIMA) and…
News May 13, 2013
Peralta, Cousteau headline Surf Summit
Surf Summit 15 presented by SIMA and BRA features some strong speakers this year including filmmaker Stacy Peralta and environmentalist Jean-Michel Cousteau.
News May 13, 2013REI reports 2011 financial results
Editor's Note: This is the letter REI publishes from its president detailing financial results for the year. Â She reports that sales grew 8.4% to $1.8 billion and profits were…
News May 13, 2013
DC returns as Street League sponsor
Press Release:  March 19, 2012 – Huntington Beach, CA – DC announced today they will continue their sponsorship of Street League’s DC Pro Tour Fueled By Monster Energy for…
News May 13, 2013
Sales tips from the masters: Tom Holbrook
During my conversations with retailers and industry executives this year, I keep hearing a similar theme: the action sports industry needs to better train its sales force.
Executive Edition May 13, 2013Rip Curl releases range of virtual products
Press Release: Â International surf, snow and lifestyle brand Rip Curl, has made yet another move in the gaming industry, partnering with Canadian-based digital agency Disruptive Publishers to release a…
News May 13, 2013
Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come
December has been a brutal month for the industry, and for all of retailing, as several key reports released today and this week show. It was the worst Christmas week…
Executive Edition May 13, 2013
IVI to feature Zeiss Sunlenses
Press Release:  Entire IVI Product Range To Feature ZEISS Sunlenses, Produced by CARL ZEISS VISION  Irvine, CA – (April 2, 2012) IVI today announces an historic agreement in…
News May 13, 2013
