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Outdoor Industry Trends: Consumer Shifts & Top Brands for 2025
Circana’s Matt Tucker shares the latest shifts in consumer behavior impacting the outdoor industry, from e-commerce growth to top-performing brands.
Executive Edition
Latest Posts
Top Viewed Industry Stories of 2017
It was a newsy year, with lots of reorganizations, leadership changes, and potential acquisitions brewing.
News December 28, 2017
How Hurley Marketed John John's Win
Hurley's Evan Slater fills us in on how Hurley approached John John Florence's second world surfing title
News December 23, 2017
A Visit to Macy's, a New Billabong store, a Change for Volcom, and More
We visit industry stores in Waikiki to see what's new in the important Hawaiian market
Executive Edition December 22, 2017
Boardriders: 2017 Was a "Great" Year
We talk with Garry Wall, the Quiksilver Global Brand Lead, about how Boardriders, Inc. is performing, the incredible changes new owner Oaktree Capital Management has brought to the business including…
Executive Edition December 19, 2017
