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Stance moves into a new category

Stance moves into a new category

Stance, one of the industry’s most successful young brands, is moving into a new category: underwear.

News January 7, 2015
Surftech announces new ownership

Surftech announces new ownership

Surf Technicians, LLC ("Surftech"), the original and leading board manufacturing company, announced today that Triple D Corporation Company Limited, has acquired the company.

News January 6, 2015
Reef announces Evan Geiselman as its newest ambassador

Reef announces Evan Geiselman as its newest ambassador

Reef, the global surf lifestyle leader, announces its new head-to-toe partnership with Evan Geiselman.

News January 6, 2015
Dragon showcases Danny Davis signature goggle

Dragon showcases Danny Davis signature goggle

SoCal-based eyewear innovators Dragon Alliance proudly announce the release of the Danny Davis Signature NFXS goggle.

News January 6, 2015
Insight announces new creative team

Insight announces new creative team

Since strategically relocating Global Headquarters to Venice Beach, California last year, Australian counterculture lifestyle brand INSIGHT assembled an all-new industry mod-squad of young, innovative and eclectic creatives.

News January 6, 2015

Boardworks acquired by Confluence Outdoor

Confluence Outdoor, the industry’s leading watersports company, has acquired Boardworks, a premier surf and stand up paddle board company based in Carlsbad, California.

News January 5, 2015
Photos from Agenda '15

Photos from Agenda '15

We have lots of photos from the floor on the first day of Agenda, plus an update on personnel changes at several brands.

News January 5, 2015
Finatic fin testing program

Finatic fin testing program

Perhaps one of the least understood variables affecting surfboard performance is fin choice.

News January 5, 2015
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series