Latest In: Press Releases

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GWM and World Surf League Strengthen Partnership Ahead of 2023 Aussie Leg

GWM re-signs as title partner of Sydney Surf Pro as well as category partner across four major events.

Press Releases December 15, 2022
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Skateboarder Andrew Reynolds Joins New Balance Numeric

Reynolds will be joining Deathwish professionals Jamie Foy and Jake Hayes, as well as Tiago Lemos and Brandon…

Press Releases December 14, 2022
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Elevate Outdoor Collective Names New Global CMO from Converse

Prior to joining EOC, Roy served as Vice President, Global Energy Brand Marketing at Converse.

Press Releases December 13, 2022
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Roark Partners with Pendleton

The limited collaboration is a follow up to a collection they released together last year.

Press Releases December 12, 2022
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Mountain High, Dodge Ridge Owners Purchase Central California’s China Peak

China Peak owner Tim Cohee will stay on as the resort’s general manager.

Press Releases December 12, 2022
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Picture Welcomes Freeride Athletes Chris Rubens and Timmy Taussig to the Team

A shared interest in human-powered adventures, community, and the fight against climate change fuel the partnership.

Press Releases December 12, 2022
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Vans Skateboarding and Timberland Unveil Their First-Ever Collaboration

Vans’ Half Cab and Timberland’s Euro Hiker come together on a brand-new silhouette that’s half skate shoe, half…

Press Releases December 12, 2022
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Rossignol’s Recyclable Ski Wins a “Best of What’s New” Award from Popular Science

The sustainably designed Essential ski was named one of the 100 greatest innovations of 2022.

Press Releases December 10, 2022
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Former Hydro Flask CEO Scott Allan to Lead Puffin Drinkwear

Outdoor industry veteran Scott Allan joins the Puffin Drinkwear team as Interim CEO.

Press Releases December 8, 2022
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Dakine Welcomes Pro Skier Kai Jones and Pro Snowboarder Emma Crosby to Athlete Team

Jones and Crosby will represent Dakine in head-to-toe apparel and accessories.

Press Releases December 8, 2022
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Vail Resorts and Helly Hansen Renew Longstanding Partnership

As new gear rolls out, Vail Resorts and Helly Hansen team up to upcycle the old.

Press Releases December 7, 2022
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series