How Skullcandy Went from Irrelevant to Acquired by Bose
Skullcandy had largely disappeared from boardsports and was not a player in youth culture. CEO Brian Garofalow talks…
News October 23, 2026
Latest In: Accessories
Rejuvenated Skullcandy Acquired by Bose
Bose Corporation has bought Skullcandy, which will remain a separate brand based in Park City, Utah. Here’s how…
News October 22, 2026
Make Scents Grows to Around 400 Accounts as the Car Air Freshener Brand Expands Beyond Surf
After trading boardshorts for air fresheners, Make Scents co-founders Dustin and Dylan Odbert spoke with SESO at Surf…
News October 16, 2026
Aloha Collection’s Big Wholesale Growth on Display at Surf Expo
Aloha Collection's VP of Sales talks wholesale momentum, a new Disney license, and where the brand is investing…
News September 30, 2026
Yeti Outlines Plan for Its Next $1 Billion in Sales
Yeti named bags and soft coolers as its next billion-dollar platform and set a billion-dollar goal for international…
News September 24, 2026
Five Years Later, Bajio’s Bet on Independence Is Still Paying Off
Al Perkinson launched performance eyewear company Bajio as a brand guy. Five years of competing against conglomerate-owned rivals…
Executive Edition September 1, 2026
Yeti, Merrell, Birkenstock, Saucony: Strong Brands Appear to Be Outrunning a Shaky Macro Backdrop, for Now
Some key companies posted quarterly results Thursday, each beating its own guidance. Here's what's driving the strength, and…
Executive Edition August 14, 2026
Shaun Neff Lands Another Payday as Samsonite Buys BÉIS in $210 Million Deal
The Neff Headwear founder's brand incubator is cashing out of one of its biggest bets yet, with Samsonite…
News August 13, 2026
Oakley Named Top Performer as EssilorLuxottica’s AI Eyewear Push Fuels Strong First Half
Oakley and Ray-Ban were named top performing brands across EssilorLuxottica's regions in the first half of 2026, with…
News August 3, 2026
Safilo Completes Acquisition of SPY+ and Serengeti from Bollé Brands
Safilo Group has closed its acquisition of SPY+ and Serengeti from Bollé Brands, adding two sport and premium…
News July 6, 2026
Pepe Landa Joins Goodr as Director of Global Sales and Marketing
Landa, who spent more than three years at On leading Latin American sales, will oversee goodr's international market…
News May 18, 2026
