Latest In: Apparel

Campaign images from The North Face x Cecilie Bahnsen

The North Face’s Latest High-Fashion Collab is Already Nearly Sold Out

Copenhagen designer Cecilie Bahnsen says the collection is a tribute to the late Ingrid Harshbarger, a co-founder of…

News March 18, 2025
Mountain Hardwear trail runners in sun protective gear

Mountain Hardwear Rebrand Pays Off, and Specialty Outdoor Retailers Are Noticing

President & Global GM Troy Sicotte explains how the brand is growing in a challenging market with a…

News March 17, 2025
Lands' End store

Lands’ End to Explore Possible Sale of Company

Lands’ End's largest shareholder, Edward Lampert, requested the board pursue a possible sale of the company earlier this…

News March 7, 2025
North Face Global President Caroline Brown.

North Face President Caroline Brown Shares Ambitious Go-Forward Plan

Brown explained how TNF is taking action to double its apparel business, double its equipment and bags business,…

News March 6, 2025
Outerknown collection for surf shops at Surf Expo.

Outerknown Targets Surf Specialty with New Wholesale Plan

Outerknown is revamping its wholesale strategy to focus on the surf channel as it looks to take advantage…

News March 4, 2025
Beach & Barn hat

Former Salt Life President Jeff Stillwell Named CEO of Beach & Barn

Stillwell, who built the Salt Life business from the ground up, is also an equity partner in Beach…

News February 26, 2025
Helly Hansen

Helly Hansen to Make Major U.S. Push Under New Owner Kontoor

Kontoor CEO Scott Baxter knows the outdoor market — he oversaw the North Face during his time at…

Executive Edition February 25, 2025
image 1

New RVCA Team Includes Many Surf Industry Veterans

President Mark Tinkess shares who is leading the key functions, the evolved strategy, and more.

News February 20, 2025
Helly Hansen Spring 2024

Helly Hansen Sold to Jeanswear Experts Kontoor Brands

Canadian Tire is selling Helly Hansen for CAD $1.2 billion ($897 million). It acquired the brand in 2018.

News February 19, 2025
Default Image

Sendero Names Jenna Woodhull Chief Merchandising Officer

It's a big coup for Sendero Provisions Co., the rapidly growing Texas-based apparel brand that mixes outdoor lifestyle…

News February 19, 2025
Default Image

Updated: Vuori to Add U.S. Warehouse Due to New Rules in Mexico

Vuori told retailers changes in Mexico that impacted apparel and textile imports into the country is leading to…

News February 6, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series