Timberland’s Nina Flood on the Brand’s Transformation
Refreshing planning, leadership and marketing have all played a role in returning Timberland to growth, said Flood at…
News January 13, 2026Refreshing planning, leadership and marketing have all played a role in returning Timberland to growth, said Flood at…
News January 13, 2026Product excellence over sales volume, a clearer purpose and a freshened-up team are some of the ways Choe is aiming…
News January 13, 2026SESO catches up with Pruitt about the many changes for the brand in the past year.
News December 19, 2025While Nike’s bottom line results came in better than analysts expected, the company’s forecast of a low-single-digit percentage…
News December 19, 2025Years of navigating crises have taken a toll on the outdoor industry, Beck says. Preventing burnout among the…
News December 16, 2025Zegna Group, which has its own fashion brand and owns the Thom Browne fashion brand, initially approached Norda…
News December 15, 2025It is the only store in France that will carry the higher-end OTW by Vans product line and…
News December 10, 2025Circana’s Matt Tucker shares the latest shifts in consumer behavior impacting the outdoor industry, from e-commerce growth to…
News November 20, 2025HOKA, Altra and On are leading the trail running pack, but new competitors such as Arc’teryx, KEEN and…
Executive Edition November 17, 2025The formerly hot footwear brand recorded big declines at wholesale as parent company Crocs Inc. strives to cleanup…
News November 7, 2025The move will allow LOWA better integration within the Tecnica Group, which thanked LOWA's Connecticut employees as it…
News October 17, 2025