Vans Improves, The North Face Grows in Q2
VF Corp. reports $2.8 billion in revenue with Vans showing sequential improvement and The North Face delivering 6%…
Executive Edition October 28, 2025
Latest In: Surf
Deckers Q2 Earnings: Growth Despite U.S. Market Pressures
Deckers reports 9% revenue growth to $1.43 billion in Q2 as HOKA and UGG brands deliver double-digit gains…
News October 24, 2025
SIMA Retail Panel: Strong Product, Community, Partnerships Drive ResultsÂ
Julie Cox from Traveler Surf Club, LG Shaw from Wave Riding Vehicles and Will Hutchinson from Proof Lab discussed…
Executive Edition October 24, 2025
The State of the Surf Industry: Vissla CEO Paul Naude on Consolidation, Surf Culture and the Path Forward
Naude criticized the impact of corporate outsiders on surf brands, emphasized that surf culture must drive industry decisions…
Executive Edition October 24, 2025
Surf & Outdoor Industry: Cautious Optimism for 2026
Industry executives express guarded optimism for the remainder of 2025 and into 2026, citing the importance of authenticity,…
News October 23, 2025
Replay: Industry Leaders Share 2026 Outlook in SESO Webinar
We had a rock star panel for our recent webinar including Pete LaBore, CEO, Christy Sports; Cassie Abel,…
News October 20, 2025
Lessons From the Outside: Z Supply’s Mandy Fry and Sun Day Red’s Brad Blankinship
The presidents of Z Supply and Sun Day Red highlighted what they learned in fashion and golf that…
Executive Edition October 17, 2025
The Impact of Tariffs on Outdoor and Surf: SESO Survey Results
SESO readers shared where they’re making cuts, the scope of price increases, their hiring outlook and other details…
Executive Edition October 15, 2025
Birkenstock Deep Dive: Brand Outlines Ambitious Growth Playbook
Outdoor and surf retailers raved to SESO about how Birkenstock performs. But can the brand continue to keep…
Executive Edition October 8, 2025
SIMA Super Summit to Address Industry Disruption, Growth Opportunities
SIMA Executive Director Vipe Desai talks about the summit's goals, the target audience, the extensive networking opportunities and…
News October 7, 2025
Brixton Details New Spring Strategy, Hybrid Apparel Integration
The Brixton team outlines a new spring/summer approach, three major beer collaborations, and operational changes following deeper integration…
Executive Edition October 6, 2025
