(This story was updated on 9/26/2023.) The Rossignol Group, a world leader in mountain sports equipment, is pleased to announce the following promotions and new additions to the Rossignol Nordic division: Jeff Courter, previous Nordic category manager for North...
This season, the brand is offering one of the largest selections of Regenerative Organic Certified (ROC) products in the apparel industry.
In partnership with Outdoor Industry Association and Outdoor Alliance, The Conservation Alliance (TCA), a coalition of businesses invested in protecting wild places and outdoor spaces, is organizing a six-figure ad buy targeting lawmakers in the nation's capital, as...
After three decades in business and in the mountains, Mountain Hardwear, leader in performance equipment and apparel for climbers, mountaineers and outdoor athletes, introduces a brand evolution centered around its purpose: Seek Wilder Paths. Kicking off the rebrand...
Houdini, the Swedish circular sportswear company committed to sustainable innovation since 1993, is expanding its circularity platform, opening the first retail concept of its kind on September 28 in Stockholm’s premier shopping district. Customers may choose how they...
The National Brotherhood of Snowsports (NBS), the largest winter sports organization for African Americans, is proud to announce its 2024 partnership with Big Sky Resort for its annual summit in Big Sky, Montana. This highly anticipated event brings together ski...
Ibex, leader in merino wool apparel and accessories, is excited to announce the launch of a new label, Ibex Labs. Ibex Labs will feature small batch, limited edition collections that prioritize innovation, performance, quality, and sustainability. As a small,...
Grundéns, producer of the world’s leading fishing apparel and footwear, today announces the appointment of Nicolas Cederström Warchalowski as Chief Executive Officer. Nicolas brings a depth of international experience and a strategic vision that aligns with Grundéns...
Updates include major infrastructure projects at Snow Valley, Snow Summit, and Bear Mountain.
After a historic winter that saw record-setting snowfall and Snow Valley joining the Big Bear Mountain Resort family, Southern California’s year-round home for outdoor adventure is investing over $12 million across its three mountains – Snow Valley, Snow Summit, and...
Patagonia’s new line of Yulex wetsuits blends performance and environmental responsibility.
After nearly five years of development, today Patagonia released their newly designed line of neoprene-free Yulex fullsuits. In an effort to boost flexibility, comfort and performance, the wetsuits are reportedly 20% more stretchy while also being 5% lighter than...
