BOA® Technology, the creators of the award-winning patented BOA® Fit System, partners with leading brands to create high performance fit solutions that enable the world’s best athletes in Cycling, Snow, Athletic, and Outdoor sports to get dialed in and perform at...
LOWA Boots, the global footwear brand known for over 100 years of hand-crafted European heritage, announces its Spring 2025 collection reflecting today’s evolving consumer profile that includes more casual participants and those going outdoors for the first time. LOWA...
Campaign features trending denim styles and an interactive Pinterest activation in Pacsun stores nationwide.
Since its founding in 1938, REI Co-op has offered its members and customers access to the best outdoor gear and apparel. Building on that tradition, REI today announced the winners of this year’s Vendor Partner of the Year awards to brands that have made significant...
Stone Glacier, a leading manufacturer of premium outdoor equipment, today announced its annual, limited-release product as part of its Black Label program—the Avail 2200 pack. The brand’s flagship day pack has been a top performing product since its inception and is...
Clarus Corporation (NASDAQ: CLAR) (“Clarus” and/or the “Company”) has made three important strategic hires for its Adventure segment (“Adventure”) in order to accelerate growth in the U.S. and international markets and strengthen its global OEM initiatives. Adventure,...
“Always Pushing” is a tapestry of content celebrating global skate crews and cultural catalysts developed in partnership with creative director ALEX/2TONE featuring music by Paris Texas.
Overland Expo Pacific Northwest, the second in the series of premier U.S. consumer events, continued its momentum with the recent Overland Expo Pacific Northwest, attracting over 16,000 attendees from 45 states and 10 countries. Four hundred exhibitors participated...
HEST, the brand known for its premium, portable outdoor and travel sleep solutions, announced today the launch of the latest in its sleep innovations: the HEST Cooling Bedding Collection. This collection uses jade-infused cooling fabric, which provides optimal...
ISLE, watersports industry leader and disruptor, is excited to announce the launch of their 12’6” Flywater inflatable skiff-kayak hybrid. The Flywater is the world’s most rigid and stable inflatable skiff-kayak, designed for fishing, recreational paddling, and...
Today, Mountain Safety Research (MSR) announces updates to its tent category for spring 2025 with the all-new Hubba Hubba LT and updates to the Elixir Tent Series. Both tents bring new aesthetics and performance improvements to the Elixir and Hubba families, with...
deuter, a global leader in backpacks and outdoor equipment, is thrilled to unveil its groundbreaking 3D printed back system, featured in its new Hiline 8L (MSRP $350) and 14L (MSRP $375) mountain bike-specific backpacks. Set to launch in Spring 2025, the Hiline series...
