Latest Executive Edition

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Liberated CEO Explains Company’s Downward Spiral

In bankruptcy court documents, Todd Hymel outlines what went wrong at Liberated Brands, the former licensee for Volcom,…

Executive Edition February 3, 2025
Chapter 11 form

Surf 9 Lands In Bankruptcy Court After Recall

Body Glove licensee Surf 9 said Costco accounts for 80% of the paddleboard maker’s sales, which suffered when…

Executive Edition January 31, 2025
Vans MTE

Vans In-Depth: Declines Improve But Still in Turnaround Mode

Parent company VF Corp. shared details about the green shoots in Vans' business and the challenges that remain.…

Executive Edition January 29, 2025
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La Jolla Group CEO on Job Cuts, Driving a Cleaner O’Neill Business

Daniel Neukomm shared why the job reduction was necessary, and how he is adjusting O’Neill’s strategy given the…

Executive Edition January 28, 2025
Pacsun is ramping up store expansion, according to CEO Brieane Olson.

Pacsun CEO on the Retailer’s Resurgence and Ambitious Growth Plans

Pacsun's embrace of live streaming on social channels and other digital strategies is propelling growth online and in…

Executive Edition January 27, 2025
HaleiwaHICSurf

Key Surf Specialty Accounts on Licensing Changes, Holiday Results

SESO followed up with 11 key specialty accounts to ask about holiday results, including what brands and categories…

Executive Edition January 24, 2025
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The Many Challenges Ahead for New REI CEO Mary Beth Laughton

Laughton is a retail heavy hitter. Outdoor industry observers outline the many challenges she will face, including returning…

Executive Edition January 22, 2025
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RVCA and Volcom Updates Under New Licensees

We have an update on some leadership developments and other changes at Volcom and RVCA.

Executive Edition January 15, 2025
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Lands’ End Refocuses on Customers, Reduces Inventory, and Grows its Licensing Partnerships

The brand’s executives hinted that it’s targeting L.L.Bean’s market share with its tote bags – although CEO Andrew…

Executive Edition January 15, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series