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If You Have an Ecommerce Site, You Need to Read This Report
AI agents are starting to shop on behalf of consumers, and that changes everything about how your brand…
News July 8, 2026From the Sand to the Sales Floor, Jack’s Surfboards Helps Build Brands
Brand partners describe what sets the retailer apart, from supporting competitive surfing with events like the Jack's Pro…
News July 8, 2026Safilo Completes Acquisition of SPY+ and Serengeti from Bollé Brands
Safilo Group has closed its acquisition of SPY+ and Serengeti from Bollé Brands, adding two sport and premium…
News July 6, 2026183 Million Outdoor Participants and a Retail Playbook Hiding in the Numbers
OIA Research Director Kelly Davis on where growth is slowing, why frequency is down and what retailers should…
News July 6, 2026The Ascent: Saucony Chief Marketing Officer Wendy Kula
Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative…
News July 2, 2026Nike CFO: “Our Consumer Is Under Pressure Around the World”
Nike widened its revenue decline guidance for the next two quarters Tuesday, with CEO Elliott Hill and CFO…
News July 1, 2026Surf Expo Names Adam Kingston VP of Sales During 50th Anniversary Year
Surf Expo has named Adam Kingston Vice President of Sales as the show's 50th anniversary celebration continues in…
News June 30, 2026Faherty Taps Quiksilver’s Archive for an Unlikely Collaboration
Faherty, the upscale coastal lifestyle brand, has teamed up with heritage surf label Quiksilver on a summer collection…
News June 29, 2026Outdoor Retailer 2026 Sets CAMP Stage Education Lineup for Minneapolis Show
From a Circana-led keynote on retail trends to sessions on the creator economy, circularity, and Gen Z buying…
News June 29, 2026
















