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Hollister Unveils New Brand Positioning
Industry rival Hollister presented an updated brand positioning today during an investor conference
Executive Edition June 22, 2016
SurfStitch President on U.S. Retrenchment
A detailed interview with Lex Pedersen about why SurfStitch is scaling back operations in the U.S. market, the…
Executive Edition June 21, 2016
Swell Making Major Job Cuts
Owner SurfStitch Group announces a restructure of its U.S. business, which will now function more as a satellite…
News June 20, 2016
No New Bidders Emerge for PacSun
The company continues to wind its way through the bankruptcy process
News June 20, 2016
SES Podcast: Jeff Fitzhugh and Justin Heit of RAEN
A talk about what is driving RAEN's big growth this year despite the tough sunglass market, what changes…
Executive Edition June 17, 2016
DC Shoes Leader on Big Surf Move
We talked with Global Brand Lead Jeff Taylor about DC's plans for the surf category
Executive Edition June 16, 2016
Zumiez CEO on State of Consumer, Competitor Bankruptcies and more
Zumiez CEO Rick Brooks spoke at a conference yesterday, and provided interesting insights into the state of the…
Executive Edition June 15, 2016
Surfline and Trace Launching New Product for Surfers
The Surfline Scout Report will provide data such as waves per hour, average length of ride, paddle distance,…
News June 14, 2016
Former Sanuk Marketing Leader Lands Prime Job
Proving the adage that when one door closes, another one opens, former Sanuk Global VP of Marketing Ethan…
News June 13, 2016
