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183 Million Outdoor Participants and a Retail Playbook Hiding in the Numbers
OIA Research Director Kelly Davis on where growth is slowing, why frequency is down and what retailers should…
News July 6, 2026
The Ascent: Saucony Chief Marketing Officer Wendy Kula
Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative…
News July 2, 2026
Nike CFO: “Our Consumer Is Under Pressure Around the World”
Nike widened its revenue decline guidance for the next two quarters Tuesday, with CEO Elliott Hill and CFO…
News July 1, 2026
Surf Expo Names Adam Kingston VP of Sales During 50th Anniversary Year
Surf Expo has named Adam Kingston Vice President of Sales as the show's 50th anniversary celebration continues in…
News June 30, 2026
Faherty Taps Quiksilver’s Archive for an Unlikely Collaboration
Faherty, the upscale coastal lifestyle brand, has teamed up with heritage surf label Quiksilver on a summer collection…
News June 29, 2026
Outdoor Retailer 2026 Sets CAMP Stage Education Lineup for Minneapolis Show
From a Circana-led keynote on retail trends to sessions on the creator economy, circularity, and Gen Z buying…
News June 29, 2026
Pharrell Just Made Surf the Coolest Thing in Paris. Surf Industry Leaders Weigh In.
SESO asked Pat Tenore of Tenore, Ryan Hitzel of Roark, Evan Slater of Sun Bum, Candy Harris of…
News June 25, 2026
As Top-Tier Malls Pull Ahead, the Bottom Tier Starts to Crack
A newly shuttered mall in Westminster, California, sits 20 miles from a thriving Irvine Spectrum Center on Orange…
News June 25, 2026
Apple, WSL Launch New “Apple at Play” Series Spotlighting Surfer Tech
Apple and the WSL have launched a new Apple at Play series spotlighting how Championship Tour surfers use…
News June 24, 2026
