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Kate Upton joins Skullcandy team

Kate Upton joins Skullcandy team

Press Release:   Skullcandy Turns Up the Volume Announcing the First in their "Supermodel Crew" - 2012 Sports Illustrated Swimsuit Cover Girl Kate Upton  

News May 13, 2013
Sales tips from the masters: Tom Holbrook

Sales tips from the masters: Tom Holbrook

During my conversations with retailers and industry executives this year, I keep hearing a similar theme: the action sports industry needs to better train its sales force.

Executive Edition May 13, 2013
Rip Curl opening store in Laguna Beach

Rip Curl opening store in Laguna Beach

Rip Curl's Dylan Slater provides us some details about the brand's upcoming store in Laguna Beach.

News May 13, 2013
Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

December has been a brutal month for the industry, and for all of retailing, as several key reports released today and this week show. It was the worst Christmas week…

Executive Edition May 13, 2013
Body Glove signs Garrett McNamara

Body Glove signs Garrett McNamara

Press Release:   Redondo Beach, CA (3 April, 2012) – Extreme waterman Garrett McNamara is the latest athlete to join the Body Glove family. McNamara has signed on for wetsuits,…

News May 13, 2013
How industry executives are planning at a time of low visibility/Part II

How industry executives are planning at a time of low visibility/Part II

Today, we hear from Anthony Wilson of Salt Water Wine Surf Centres in Australia, Ted Wueste of Factor 54 and retail consultant Alan Roseman about planning strategies at a time…

Executive Edition May 13, 2013
Etnies donates to the homeless of L.A.

Etnies donates to the homeless of L.A.

Press Release:   ETNIES DELIVERS COMFORT TO THE SOLES OF L.A.’S HOMELESS   Pierre-Andre Senizergues, Owner of etnies, Takes You Behind the Scenes at Annual Los Angeles Mission Event Giving…

News May 13, 2013

The view on media changes from inside The Surfer's Journal and Surfline

For the third installment in our series about marketing spending in print and online, I checked in with some media executives to get their take on the biggest challenges, changes…

Executive Edition May 13, 2013
Snow outerwear sales lowest in four years, inventories rise

Snow outerwear sales lowest in four years, inventories rise

According to new SIA data, snowboard outerwear sales hit the lowest level in four years so far this season, while sales of snowboarding equipment fared a bit better.

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series