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How Haydenshapes Took Control of Its Fate and Remade Its Identity
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Skullcandy announces extensive partnership with The Berrics
Press Release: Skullcandy Announces Unique Partnership With The Berrics
News May 13, 2013Economists' forecasts for 2009, 2010, 2011 and 2012
Visibility into future economic performance is a hot topic these days, so I spoke with two economists to get their take on how long consumer spending will be in the…
Executive Edition May 13, 2013
SDSI hosts Chalk Talk
Press Release: Join SDSI for a comprehensive look at social media and how to best utilize it for your brand and company. Hear from industry experts including Deuce Brand,…
News May 13, 2013The view on media changes from inside Surfing and Surfer magazines
Today, we wrap up our series on how marketing spending is changing the world of industry media with the view from inside two important lifestyle books. I talked with publishers…
Executive Edition May 13, 2013
Rip off rewarded – Hollister sales reach $2 billion
Hollister revenue in 2011 totaled $2 billion. That makes the Ohio-based retailer arguably the largest surf brand in the world.
News May 13, 2013
What Active owed its landlords as of April 17
Earlier this week, we posted a story about Active's bankruptcy including hundreds of action sports brands, media companies and team riders among its creditors. Today, we've compiled a list of…
Executive Edition May 13, 2013
Quiksilver revamps marketing leadership
Press Release: Quiksilver Inc. Appoints New Senior Vice Presidents of Marketing Ryan Scanlon Announced as SVP of Marketing, Quiksilver Americas Taylor Whisenand Joins as SVP of Marketing Operations,…
News May 13, 2013
Talking shop with The Closet owner Billy Stade
I ate lunch the other day at Eat Chow with Billy Stade, the owner of The Closet. The restaurant is attached to The Closet store and complex in Costa Mesa,…
Executive Edition May 13, 2013Nike Lowers Pro to run virtually paperless
Press Release: PARTNERSHIP WITH VERIZON WIRELESS TO MAKE 2012 NIKE LOWERS PRO PRODUCTION VIRTUALLY PAPERLESS SOCIAL: @NikeSurfing @Surfer_Magazine #NIKELOWERSPRO @VerizonInsider SAN CLEMENTE, Calif., April 24, 2012 –…
News May 13, 2013
